Business Intelligence for Customer Centricity & Operational Efficiency

Equinox Intelligence is an end-to-end retail intelligence solution that increases efficiencies, builds higher revenues and reduces shrink. Equinox Intelligence allows in-store management and headquarter executives to gain a clear understanding of store status and trends, customer behavior, retail operations and subtle or escalating business changes.

Occupancy and Traffic Flows – Equinox silently analyzes building and departmental occupancies, numbers of visitors, as well as complex traffic flows near, in and through facilities – all in real-time.

Display Effectiveness – Active display analysis provides a complete understanding about the effectiveness of a display or end-cap by tracking when, and for how long, customers dwell at, interact with or look at the display.

Demographic Analysis – With advanced face capture and demographic analysis, Equinox provides segmentation of customers using gender recognition, age estimation and ethnicity classification.

Conversions and Correlations – Equinox finds hidden trends and correlations by comparing disparate data such as departmental occupancies, POS sales, dwell times, weather, advertising schedules and customer demographics.

Customer Service, Safety and Loss Prevention – With advanced event detection and reporting, Equinox can be utilized to increase human safety, reduce shrink and refine customer service.

Intuitive Reports - Equinox Intelligence includes a powerful reporting and data mining tool for gaining a rich understanding of real-time and historical in-store activities. The system can be accessed “as a service” via a standard web browser interface on any computer – no software installation is required.

Occupancy & traffic flow reports down to 5 minute intervals	Face capture & demographic analysis for customer segmentation
Display effectiveness reports for immediate feedback and validation of display changes	Complex statistical analysis to uncover hidden trends and correlations

Unobtrusive Networking - Equinox Intelligence is typically implemented as a completely independent system, with no connection to IT infrastructure, allowing for rapid roll-outs.
 


Managed Service Convenience - Available as a managed service, Equinox Intelligence requires no IT management or servicing by a retailer’s IT department.